Fishing for profit in Fish It! (Roblox) is not just about catching random fish. Every coin you earn depends on understanding your equipment, choosing the right location, and using in-game systems like enchants, potions, and events effectively. This complete guide explains how to make money quickly and efficiently from early to late game, including the best farming spots, gear setups, and AFK strategies used by top players.
How Money Works in Fish It
The core of Fish It’s economy revolves around how valuable each fish you catch is. A fish’s sell price is determined by three main factors:
- Rarity – Secret and Mythic fish sell for far more than common ones.
- Weight – Heavier fish weigh more kilograms and bring higher returns.
- Mutation Type – Mutated fish multiply your profit drastically, with rare mutations like Galaxy and Midnight offering huge bonuses.
The higher your Luck, the more often you’ll catch rare or mutated fish. Increasing your Luck, Mutation Chance, and Shiny Chance should always be your main goal when trying to make money fast.
Early Game (Beginner Phase): Get Off the Starter Island Quickly
When you first start Fish It, you’ll spawn on Fisherman Island, also called the Starter Island. This is a safe place to learn how to fish, sell your first catches, and earn your initial coins. However, the fish here have very low weight and rarity, which means they sell for almost nothing.
Your first goal should be to earn enough coins to buy a boat. Even the cheapest boat opens the Ocean area, where fish are heavier and worth more money. Once you buy the Small Boat or another affordable option from Scott the Boat Merchant, you’ll immediately increase your earning potential.
At this stage, focus on these key steps:
- Catch fish at spawn until you can afford the Lucky Rod and Topwater Bait.
- Upgrade your Bobber as soon as possible. Bobbers directly affect Luck and XP, unlike in other Roblox fishing games where they are only cosmetic.
- Avoid wasting coins on skins or unnecessary items — every coin saved early accelerates your next upgrade.
→ Learn more about rods in the Fishing Rods Guide
→ View all bobbers and their stats in the Bobbers Page
Rod and Bobber Balance
One of the most common mistakes new players make is saving up for a very expensive rod while still using a weak or beginner bobber. Both tools work together to determine your Luck, Reel Speed, and catch quality.
You should always balance your upgrades between rods and bobbers. For example, buying an Astral Rod but keeping the Starter Bait will drastically reduce your efficiency. Instead, aim to have both pieces of gear at similar quality levels — if your rod costs 1 million coins, your bobber should at least be mid-tier with decent Luck and Mutation Chance bonuses.
As you progress through the game, follow a simple upgrade path:
- Starter → Lucky Rod → Midnight Rod → Astral Rod → Angler Rod → Ghostfinn Rod
Each upgrade provides a noticeable improvement in Luck and overall coin gain.
→ Explore every rod upgrade path in the Rods Guide
Mid-Game (Making Real Money): The Best Fish It Money Farming Locations
Once you have a reliable rod and boat, you’ll unlock new islands with more profitable fishing spots. Each location has a different fish pool, value, and purpose. Below are the top money-making zones ranked by efficiency.
1. Kohana Volcano (Mid-Game Farming)
The Kohana Volcano is one of the most popular money spots for players between Level 30 and 60. The fish here, like Lavafin Tuna and Blueflame Ray, have higher weight values, which means faster profits. Even though the fish pool is limited, the spawn rate is very high.
To farm efficiently here:
- Use the Midnight or Astral Rod with a mid-tier bobber.
- Equip enchants that increase Luck, such as Empowered or Leprechaun II.
- Fish near lava pools and sell frequently to avoid inventory overflow.
2. Esoteric Depths (Best Overall Money Farm)
The Esoteric Depths is widely considered the best overall location for consistent money and enchant farming. You can catch valuable Mythic fish while also having a chance to find Enchant Stones, a rare item used to apply enchantments to rods.
Use the Ares or Angler Rod and a high-tier bobber like Aether or Corrupt Bait. The combination of Luck and Mutation Chance here creates a steady, long-term coin income.
3. Lost Isle (Endgame Zone)
Once you purchase the Scuba Gear for 75,000 coins, you’ll unlock the Lost Isle — home to the Treasure Room, Sisyphus Statue, and the Ghostfinn Quest.
This zone contains the most valuable fish in the entire game, including Secrets and high-value Mythics. While it requires effort to reach, it’s the best endgame area for players aiming to earn millions or complete the Ghostfinn Rod questline.
You’ll also encounter three specific quests:
- Catch 300 Rare or Epic fish
- Catch 3 Mythic fish
- Earn 1,000,000 coins in total
Completing these tasks rewards massive progress toward the best rods in the game.
→ Learn more about fish by region in the Complete Fish Index
Enchantments
Enchantments are one of the strongest mechanics for increasing profit in Fish It. By applying an Enchant Stone at the Esoteric Depths Altar, you can permanently boost your rod with powerful bonuses.
Here are some of the best money-focused enchants:
- Gold Digger I – Increases the gold earned from mutated fish.
- Leprechaun II – Boosts Luck by +50%, increasing your chance of rare catches.
- Empowered I – Increases Luck by +20% and reeling speed by +10%.
- Mutation Hunter II – Raises the Mutation Chance by +30%, perfect for profit builds.
- Storm Hunter I – Adds +80% Luck during rain, ideal for weather farming.
Each enchant can significantly increase your coin per hour. For maximum income, combine Luck-boosting enchants with Mutation-based bobbers.
→ Read the Enchant Guide for full stats and rarities.
Events and Weather Boosts
Events are temporary global modifiers that boost Luck, Mutation Chance, or XP. They are announced in chat or indicated by special icons on your screen (like the rainbow “Admin Event” icon).
Fishing during an event can easily double or triple your income for a short time.
Likewise, the Weather Machine on certain islands lets players trigger weather changes that affect catch rates. For example, Cloudy or Rainy weather provides a major Luck boost, which pairs perfectly with Storm Hunter enchants.
Playing with friends also grants a Friend Boost, giving 10% Luck per friend in the same server (up to a cap).
→ Stay updated with limited events using our Codes Page
AFK Fishing for Passive Income
AFK fishing is one of the easiest and most reliable ways to make money in Fish It. Simply press the Auto Fish button to let your character automatically cast and reel in fish.
Here’s how to maximize AFK gains:
- Use Esoteric Depths or Lost Isle for high-value catches.
- Turn on Auto Fish and tap your screen every few minutes to avoid disconnection.
- Use Luck or Mutation Potions before starting.
- Equip Luck-heavy gear like Angler Rod + Aether Bobber + Empowered/Leprechaun II.
With a strong setup, an hour of AFK fishing can easily yield several hundred thousand coins, and even more if an event or weather boost is active.
Gamepasses Worth Considering
Although Fish It can be played completely free, a few gamepasses offer genuine quality-of-life improvements that help you earn faster:
- Mutation Gamepass – Adds +60% mutation chance; one of the best for increasing profit.
- Sell Anywhere Gamepass – Lets you sell fish without traveling to merchants, saving time and increasing your hourly income.
- Extra Luck Gamepass – Boosts overall catch quality and coin output.
Cosmetic items like skins are optional and do not impact gameplay. Only purchase them once your income is steady.